Finnish online rewards platform Bonusway said it has completed its acquisition of Danish market leader Eovendo and acquisition of Mijnkorting.nl in Netherlands.
The 2012-founded Eovendo has been the pioneer and innovator of the Danish cashback market. Mijkorting.nl has built a strong voucher code and cashback business with a strong and loyal user base.
“For Eovendo, to join the Bonusway family was a clear strategic decision. With Bonusway, we can increase the number of shops to our users and bring even better deals on the table,” Eovendo founder Martin Østergaard said in a statement.
“Also the cashback industry develops fast. It is good to have a strong team to make sure that yourMijnkorting.nl founder Maarten van Brummelen
product matches with the current and future customer needs, especially in the mobile