one did itAsmo Halinen, one of the original three Apaja founders, officially announced that he’s taking the over the CEO role at One Did It. One Did It is a Finnish startup specialized in eco-social networking.

Halinen has been busy after his announcement to leave Apaja. I still can’t make out what One Did Its business model is (previous blog post here), but there probably is one based on the rather long line of investors they have, which include a digital marketing agency Nitro FX, a govenment investment vehicle Veraventure, Kari Rannila, Vesa Puttonen and Esko Reininpoika Alanko.

In addition to acting as a CEO of One Did It, Halinen has also joined to Board of Direcotors or as an Advisory Board member (he does not specify which) to Grey Area Labs and Eat.fi. Both of these startups, Great Area Labs and Eat.fi, are good choices for Halinen. The guys at Grey Area Labs just quit their jobs at Ericsson and decided to start working on their passion, alternative reality games with a serious twist. Similarly, Eat.fi is only getting better. Just recently the leading Finnish restaurant site added an option to filter for vegetarian and children friendly restaurants in Helsinki. Eat.fi is a prime example of a web service done right and for example Dopplr should put in on their site as the first thing you see when you add a trip to Helsinki.

If this would not be enough, Halinen has also joined the Board of Directors at BrainAlliance, A Finnish PHP software house, along with Taneli Tikka, who is also very active on the Board level in Finnish startups.