ericExactly a week ago we had a privilege to have Eric Ries here in Helsinki to discuss The Lean Startup and what it means for startups. In short, The Lean Startup is a way to get product/market fit fast and agile.

More particularly, The Lean Startup is a practical approach for creating and managing a new breed of company that excels in low-cost experimentation, rapid iteration, and true customer insight. It uses principles of agile software development, open source and web 2.0, and lean manufacturing to guide the creation of technology businesses that create disruptive innovation.

As Ries explained, contrary to the general belief, The Lean Startup does not only work for consumer facing Web 2.0 companies. It works just as well for B2B software companies and in fact for any company that is facing a market risk instead of technology risk.

This is probably the one presentation that I would not miss as a startup out all the presentations ever made. Real gold dust! You can watch Eric’s video presentation below.

Big thanks to skilled people at CityVice for the filming and editing, all the Sponsors that made the event possible and EveryplayFloobs for co-organizing it. If you’d like to see more of the good stuff, go to Eric’s blog at http://www.startuplessonslearned.com/