Swedish trademark protection startup Digip has raised a €2 million funding round led by Industrifonden as it seeks to grow the business to a global level.
“Almost all business across the world is moving into the digital arena to some extent and as a result, the likelihood of encountering brand misuse is skyrocketing. In fact, 85% of all businesses have experienced brand infringement. If you want to build a strong and successful business you need to make sure that you own your brand, it is no longer a question ‘if’ something happens, but rather ‘when’ and you want to be prepared,” Viktor Johansson, CEO and co-founder of Digip said in a statement.
The Digip platform offers an on-demand trademark registration and protection service that gives entrepreneurs and established businesses an opportunity to protect and strengthen their brand names worldwide in a digital and user-friendly environment.
Founded in 2019, and launched its service on digip.com in late 2020, Digip is already serving clients in 20+ countries. The investment from Industrifonden, SeedX, Antler and angel investors will be used to further drive geographical expansion, product development and continue the mission to automate trademark management..