Rovio has today announced their 2011 financial results on their own website. Their 2011, full year, revenue is €75.4 million with earnings before tax €48 million (64% of total revenue). The financial results are definitely strong and in the expected ball park. In the last six months of 2010, Rovio’s revenue was around €5 million. Most of the money came in from digital purchases, downloads and add-ons to games. Around 30% fo the income came from sales of merchandise.
In 2011 the total number of game downloads grew to 648 million, while the total number of active monthly users grew to 200 million across all platforms. Rovio launched Angry Birds, Angry Birds Seasons and Angry Birds Rio in 2011 across different mobile platforms and PC operating systems.
While 30% of the revenue came in through merchandising, Rovio worked with some 200 partners to achieve this figure.
“The strong growth in revenue clearly demonstrates the popularity of the Angry Birds brand.” Mikael Hed, Rovio CEO said. “The heavy investments made in 2011 to all business areas will be seen in future products. To ensure continuous success we need to be creative and stay focused on entertaining our millions of fans by continuously developing new and innovative products and services.”
To keep up with the growth, the company also grew its personnel from 28 to 224 in just one year.