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Saturday, January 22, 2022

Mazhr Expands to Middle East, North Africa

Finnish startup M2Talent said on Wednesday it has signed an agreement with Dubai-based Potters Wheel Investment LLC to launch its career planning and job seeking app service Mazhr in Emirates and wider Middle East and North Africa (MENA) region.

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“The region is going through a major structural change and the need of finding suitable talents is huge. Labour mobility within the MENA region and to the region is remarkable. This provides a great market potential for Mazhr service,” the company said in a statement.

Mazhr helps job seekers to find and apply openings matching their potential, not only for CV based information. Employers can quickly and cost-effectively find suitable candidates for their open positions.

“This is a tremendous opportunity for us to reach, not only in the MENA region but also the global market. Potters Wheel Investment has operations in 53 countries and is a very good partner for us. Dubai is an interesting international business hub, which is a good place to start internationalisation,” M2Talent’s CEO Mikko Armila said in a statement.

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Tarmo Virki
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