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Ross Wainwright

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Ross Wainwright is a seasoned software executive with a proven 30-year record of fast-tracking ideas that will disrupt existing markets. As Alida’s leader, Wainwright firmly believes in a world where the best business decisions are those made with customers, not for them. He has aligned his global team to help companies uncover and action their customers’ truth to improve experiences and create meaningful relationships.

Why Businesses Must Prioritize Customer Experience in 2022 (Alida CX)

Ross Wainwright - December 31, 2021

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