Apaja Online Entertainment is focused on creating community gaming websites under the name of Playray. The Finnish service is called Aapeli and is one of the most popular entertainment sites in Finland.
Apaja has recently gone through quite a bit of transition in its managerial positions. Inka Mero was the CEO for some time, before she left for maternity leave. Tiina Zilliacus took over after Inka as Apaja continued to expand its services abroad to Turkey and Hungary, to name a few countries. A year ago, 1.75 million euros were invested into Apaja by Martin Trigon Venture Partners.
We’ll see if we can get a word from Asmo on the reasons behind the decision and what those new challenges might be for this online game & community services heavyweight.