46elks’ updated API now allows developers to build applications that initiate phone calls. This makes it easy for businesses to interact with their customers according to their needs such as setting up phone support for the company, launching call centers, click to call services and more. The company claims to be the only cloud communications platform that doesn’t charge for incoming traffic, and the rates for outgoing calls and sms messages are pay-as-you-go.
In the near-term future, ‘Cheif Elk’ Pejman Dashtinejad tells us that they plan to release more features in specific European countries. He also tells us that their “API will empower more local and global businesses.” With U.S. cloud computing giant Twilio creeping slowly into Europe, I imagine the 46elks team is working hard to win the hearts, minds, and phone lines of developers all across the continent.