3D Technologies R&D, an Estonian Tartu-based startup founded in 2006, is developing an ultralight XML-like standard for better showing interactive 3D and 2D content on the web than is possible with HTML. The cross-platform standard is called 3DMLW – Three Dimensional Markup Language for Web, which is licensed under GPL. The company also provides also an independent plug-in for web browsers to display 3DMLW.

The mission of the company is nothing less ambitious than to create de facto standard for displaying 3D-content on the web. The stated goals are 1) to offer at least as good 2-dimensional content and animation presentation as Macromedia Flash does; 2) to let users easily develop dynamic content and use 3DMLW in different content management systems and web portals; and 3) to support most common 3D-model formats, videos, music and animation.

The firm has completed beta version of the 3DMLW editor Quantum Hog, which is now available for download. With the editor one should be able to create 3D models and animations as easily as creating HTML documents.

3D Technologies R&D belives in the future more than 50 % of the web content will be shown in three dimensional format, as also virtual communities are getting more and more popular. In the near future 3D Technologies R&D is planning to introduce a possibility for other companies to make their virtual worlds even more interesting and interactive for their customers by using 3D content.

According to TigerPrises.com, Owner Kaspar Koov comments it will be easy to integrate the content with other systems like CMS’s, forum-scripts, news portals, and even CRM, and Business Intelligence tools or other applications. Users won’t have to know how to create 3D models, but can just take the existing models and use them on the web. The company has created a virtual office for Fujitsu Services Estonia. In essence that is a virtual intranet, connected with other company systems, allowing the users to walk around, communicate with colleagues, and see what tasks they are working on.

3D Technologies R&D is targeting the global market, seeing the US, Germany, and China as the three main regions of interest currently. 3D Technologies R&D is looking for venture capital from the US to make the expansion possible.

[Via Toivo Tänavsuu‘s TigerPrises.com]