Mobile Backstage Hits 100K Users Interacting With Artists

    We’ve covered the rise of Helsinki-based Mobile Backstage, a service that creates and maintains smartphone apps for bands. They’ve seen success creating an interactive fan club service that helps develop and maintain relationships between artists and fans, where now their platform has expanded to many Finnish and UK based bands. Today Mobile Backstage tells us the service has reached 100 thousand registered users on mobile devices alone. These users have also logged 4 million interactions in 2011.

    The company has experienced solid growth in 2011 and opened new offices in New York and London. Its list of artists now includes Nightwish (FI), The Kooks (UK), Children of Bodom (FI), Jessie J. (UK) and many more.  Throughout this year, the company has continued to add new features to its service, most notable of which is the new browser version that can live anywhere on an artist’s website.

    “Today we accomplished something very significant,” said Paavo Bäckman, CEO of Mobile Backstage. “We have over a 100 thousand registered end users, generating 92 million page views and 4 million interactions. Mobile Backstage communities are extremely active and we have no intention of stopping there. By the end of 2012 we will have one million users and no less than fifty million user interactions.”