In today’s e-commerce world, displaying product videos can really boost sales conversion. Studies have shown that 64 percent of websites’ visitors who have seen a video are more likely to convert and 96 percent find it helpful when making a purchase decision.
Nevertheless, creating videos can be time consuming and expensive.
Finnish startup Videoly is a smart video solution for e-commerce platforms that automatically sources and integrates product videos from Youtube to online stores. After having been monitored for quality, reviews, tutorials, how-to-videos are added to the product’s page. The result is quality video content that enriches the online shopping experience and measurably increases conversions rates 30-140 percent.
Videoly is compatible with all major e-commerce platforms such as Magento, Drupal, Hybris and many others. Current clients are some of the largest telecoms and retailers in Finland – Elisa, Sonera, Anttila and K-rauta.
With sales growing 25 percent each month, the startup has recently closed a seed round of 300,000 euros to empower sales and software development.