Editor’s note: This guest post is written by Kostas Papageorgiou, a copywriter who helps startups engage and grow their audience with content marketing.
Getting into an acceleration program is no east feat. And with 250 applications fighting for one of eight places – the competition can be tough.
Among those accepted into Startup Bootcamp’s Health XL program is NurseBuddy. A startup from Turku Finland that helps nurses manage their day-to-day activities using a tablet. They also happen to be the only Nordic representative in the program.
“It’s an awesome opportunity to get accepted into the program – and it will be a great reference for us in the future,” said co-founders Ville Tapani and Simo Hännikkälä.
All eight teams were chosen into the program based on their potential to deliver disruptive technology into a global health care market. The other teams accepted include:
Claimsync (Ghana) – Has developed software to help healthcare facilities automate patients’ records and process medical records
Evinance (Canada) – Is launching a real-time decision support platform based on evidence-based clinical practise guidelines
goAct (Australia) – Specialises in web-based software solutions for mental health professionals and their patients
myMedScore (USA) – Is a credit scoring and engagement platform
Nutritics (Ireland) – A diet and nutrition tracking software package
Perk Health (USA) – A wellness app and virtual personal trainer that adapts to individual needs.
Sense of Skin (Ireland) – Helps people with sensitive skin avoid unsuitable health and beauty product with the use of a technology program.
Health XL starts every year in February and runs for 3 months. During which NurseBuddy has access to over 100 local and international mentors. And works closely with sponsors from GSK, IBM and Enterprise Ireland. Each team also receives €15 000 and 6 months free office space in the Trinity Enterprise Campus in Dublin. In return HealthXL gets 8% equity.
Tapani was in high spirits when he spoke of his pride at being involved in such an international setting and the resources at hand.
“We hope to get more mentoring in finance, and international sales.”
“Right now, we’re focusing on scalability and getting our first customers from Ireland and UK,” added Hännikkälä.
This is the second time NurseBuddy has participated in an acceleration program. The first being Boost Turku’s Startup Journey organized twice last year. And is scheduled to run again this year between May 31st – August 15th.
According to Hännikkälä, “Startup Journey laid the foundations for where NurseBuddy is today.”
“We learnt what was expected for growing a startup and now we’re able to act immediately,” added Tapani.
HealthXL’s Demo Day is scheduled for May 30th, when the teams will pitch their products to investors. More information about the program can be found from their website: HealthXL Dublin & London
About the author:
Kostas Papageorgiou is a copywriter and blogger who helps tech startups grow their online presence with content marketing. He has worked with startups from US, Finland and the Netherlands. Kostas maintains the blog at Kanguro Communications where he delivers tips on content marketing. You can connect with him on Google+ at +Kostas Papageorgiou
